Both competitors have their top-selling products. McDonald’s is trying to boost the sale of its top-selling product Big Mac, and on the other hand, Burger King stopped selling its top-selling product, the Whopper. The reason behind this is a great cause initiated by McDonald’s.

https://www.instagram.com/p/B23Bid5lpR1/?utm_source=ig_embed

McDonald’s has initiated a cause where they will donate all the profit earned by selling their top-selling product the Big Mac for children with cancer. So for a day, all the money earned by Big Mac will go to children who are suffering from cancer. And Burger King obviously is very impressed by this and they also launched a campaign named ‘A day without Whopper’ where they won’t be selling their top-selling product, the whopper to boost the sales of McDonald’s.

They also posted a picture where both the competitors seems to be joining hands and below they used a caption that reads, “A day without Whopper, today we won’t be serving whopper to support our competitor’s cause.”

It is definitely a very kind and great gesture initiated by Burger King and even the fans of McDonald’s are appreciated Burger King for doing so.